LinkedIn’s Services Pages now has two new elements that allow SMBs and Freelancers to use their profiles as a showcase for all the services that they provide. These listed services can then be found in search results.
Services listings were first launched in 2019 and could be turned on in the profile’s options. Additionally, they could be connected to the Services Marketplace, which allowed users to find contract workers.
These two elements are a great way to boost the credibility of your services listings since LinkedIn now allows connecting your Company Page to your services listings. Thus, if you have a consultancy or an SMB, you can create a link between your Service Page and your LinkedIn Page, allowing your clients to quickly see all the services that you provide.
This new feature can only be used by small operators that have single-admin Pages. Currently, this feature is only available on the desktop and cannot be accessed using the mobile version, but there are plans to change in the future.
The second new feature that LinkedIn is adding is a media showcase, which will be available in Service Pages. This will allow you to provide your customers with a preview of your services by using your favorite projects as an example. This feature expands the amount of information that will be readily available to your clients, allowing them to find out more about what you can do.
Overall, LinkedIn’s Services listings have become very popular among people with over 2 million users showcasing their services with the help of this application. The two newly added features are bound to make it even easier to attract the attention of potential customers since they allow you to put your services on full display.
Do you use LinkedIn to promote your services? What do you think about the new features that were added? Tell us your thoughts in the comment section and share this article with your friends!